Healthcare

214 new patients booked in the first quarter after launch.

· April 5, 2026

The Problem

Meridian Dental Group operated four clinics but relied entirely on word-of-mouth and an outdated website with no online booking. The front-desk team was fielding 200+ calls per week just to schedule appointments. Google search traffic was going to competitors, and there was no system to re-engage patients who had lapsed for more than 12 months.

Our Solution

We rebuilt the website around a frictionless online booking flow integrated with their practice management software. Local SEO optimisations — including Google Business Profile clean-up, structured data markup, and geo-targeted landing pages for each clinic — pushed Meridian onto the first page for high-intent dental keywords. An automated reactivation campaign via SMS and email recovered lapsed patients.

"Our front desk can finally focus on patients in the chair, not the phone. The ROI was immediate."

— Dr. Linda Park, Practice Owner — Meridian Dental Group